For the 2023 elections, Volt asked us to craft a campaign that made the long term feel urgent. Using ‘imagination activism’ as our lens, we built a future-facing narrative that pulled 2050 into the present. The result: a bold, idea-driven campaign that broke with political clichés, turned a QR code into a statement, and redefined what a progressive vote can look like.
We didn’t just launch a new meat replacement, we launched a new way of thinking about food. De Nieuwe Keuken puts vegetables where the meat used to be, not to mimic, but to lead. No fake meat, no soy tricks, just real vegetables that earn the centre of the plate.
Together with Freddy Tratlehner, Sophie Tielrooij and Dennis Favier, we built the brand from scratch: strategy, identity, recipes, activations. From Lowlands to Crisp, from pulled paddo’s to full-blown movement, this is what happens when food culture meets brand thinking.
NIMBEL is a design-led baby carrier brand with a sharp mission: support parents without compromising who they are. As the brand prepared for growth, we partnered to help sharpen their identity, story, and future direction.
We rearticulated the brand from the inside out, starting with its core proposition, voice and tone. From there, we developed a full set of brand fundamentals and a visual identity system ready to scale. The result is a smart, stylish brand that feels as intuitive as the product itself.
Once initiated by the late mayor Eberhard van der Laan, the Amsterdam Economic Board is a network organization that aims to bring politics and business closer together to innovate the metropolitan region of tomorrow. The Board consists of top executives from companies, knowledge institutions, and governments from the Amsterdam region, along with individuals contributing significantly to the conversation about the future of the Amsterdam Metropolitan Area.
Return is a new kind of investment platform, one that sees optimism, not obstacles, in the energy transition. Built from the ground up with Stecc Capital, we created the full brand for Return: from fundamentals to identity to a website that literally shifts with the weather.
In a category known for technical jargon and green clichés, we distilled a complex mission into a story you can retell over dinner. The result is a distinctive, design-led brand for a collective of builders, thinkers, and investors returning the planet to its natural state.
Screaming Beans is an Amsterdam-based specialty coffee brand with a bold new mission: fuel the moments ideas are born. As the brand expanded from boutique cafés to subscriptions and B2B, we partnered to sharpen its identity and reposition it as coffee brand for creatives. Together, we built a brand foundation rooted in clarity and character, shaping the story, design, retail experience, and tone of voice. The result is a brand that connects coffee to creativity in a way that feels effortless and authentic. Expect more than a caffeine kick: this one fuels your next idea.
To help TECHLEAP strengthen its founder community, we created All-in: a seven-part documentary series about the people behind the scale-ups. No hustle myths, just real stories, from burnout to balance, ethics to impact. Designed to offer value beyond the echo chamber, the series sparked record engagement and reframed what it means to be a founder in the Dutch tech scene.
