Wed 30. Apr 25
Agency
For founders and brands disillusioned with traditional agencies, Nice+Important is the strategic partner that brings together journalistic insight and uncompromising creative to deliver meaningful, memorable brand strategy and forthcoming work.
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TECHLEAP’s flagship BOLD event
We deliver strategies that keep brands ahead, tell stories, dive deep into research and amplify those who are both nice and important. Important because they solve real problems, or take on meaningful challenges. Nice because they embrace aesthetics and think: if we make it, we might as well make it beautiful. We work alongside our clients as partners, not vendors, building brand universes that last. Our services: brand- and business strategy, identity design, web development, campaign development and production, content strategy and production.
Wed 30. Apr 25
Clients
Wed 30. Apr 25
Testimonials
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De Kiesmannen are known for their bold theatre shows and campaigns that get young people thinking—and voting. But while their productions pack a punch, their presence on social media didn’t quite match the energy. Nice+Important stepped in to develop a social content strategy aimed at socially curious young people. With limited resources but big ambitions, we helped De Kiesmannen translate their mission into a scroll-stopping presence, growing awareness, engagement, and a new generation of fans along the way.
NIMBEL is a design-led baby carrier brand with a sharp mission: support parents without compromising who they are. As the brand prepared for growth, we partnered to help sharpen their identity, story, and future direction.
We rearticulated the brand from the inside out, starting with its core proposition, voice and tone. From there, we developed a full set of brand fundamentals and a visual identity system ready to scale. The result is a smart, stylish brand that feels as intuitive as the product itself.